San Francisco, CA — August 26th 2025 — Vivun, unveiled the latest evolution to Ava - the world's first AI Sales Teammate designed to revolutionize the enterprise buyer experience. The update includes the latest release of Vivun's Sales Reasoning Model, the third evolution of Ava's underlying knowledge architecture, and a brand-new avatar-based interface—marking a transformative shift in how prospects experience complex B2B sales processes.

Buyer Experience Intelligence That Understands Customer Intent

Unlike traditional sales tech tools that frustrate prospects with generic scripts and irrelevant automation, Ava is powered by a domain-specific intelligence framework—Vivun's proprietary Sales Reasoning Model. This model gives Ava the ability to understand buyer context, interpret prospect intent, and deliver personalized experiences that feel consultative rather than transactional from first call to sales handoff.

Where most sales technologies create friction through one-size-fits-all approaches, Ava's reasoning capabilities enable truly personalized buyer experiences. She understands that a technical evaluator has different concerns than a budget holder, that enterprise buyers research differently than SMB prospects, and that timing and context dramatically impact how prospects want to engage.

"The Sales Reasoning Model powers Ava's brain," said Joe Miller, Chief AI Officer at Vivun. "It helps her understand what's going on in a deal and decide what to do next. It's smart, sales-specific, and evolving."

Transforming Complex Sales Into Seamless Buyer Journeys

Where most AI agents rely on generalized large language models (LLMs) that deliver impersonal, robotic interactions, Ava's Sales Reasoning Model is purpose-built to understand the nuances of high-stakes B2B buyer behavior. It enables prospects to receive expert-level guidance, contextual information, and proactive support that makes complex purchasing decisions feel manageable and well-informed.

The breakthrough is in how Ava maintains context and builds relationships across multiple touchpoints. Instead of forcing prospects to repeat their requirements or re-explain their situation with each interaction, Ava remembers previous conversations, understands evolving needs, and adapts her approach based on where each stakeholder is in their evaluation process.

This creates buyer experiences that feel authentically helpful rather than artificially automated—the difference between talking to a knowledgeable consultant versus navigating a chatbot.

Avatar Interface That Humanizes Enterprise Sales

This release also introduces Ava's new modality: an interactive avatar that acts as a trusted digital teammate accessible across all buyer touchpoints. The avatar experience brings Ava's intelligence to life, enabling natural, real-time collaboration that makes enterprise sales processes feel more human and less transactional.

For complex B2B buyers who often feel overwhelmed by vendor interactions, Ava's avatar presence provides consistent, expert guidance that builds trust and confidence throughout lengthy evaluation cycles. Whether prospects need technical clarification, competitive comparisons, or implementation guidance, Ava delivers personalized support that feels genuinely helpful.

"Ava's not just analyzing calls or summarizing notes," said James Frey, Sales Leader at Coder. "She's anticipating our next moves, prepping us for meetings, and helping us drive deals forward. It's like having a teammate who's there every step of the way, and she's always on and available."

Proactive Customer Experience That Never Sleeps

These advancements build on Vivun's Agent Intelligence approach, where AI Agents are trained on a combination of structured data, unstructured signals, and proprietary reasoning systems that understand buyer psychology and decision-making patterns. The updated Sales Reasoning Model represents the third generation of Ava's knowledge graph, enabling buyer experiences that anticipate needs, surface relevant information proactively, and eliminate the common frustrations of enterprise sales cycles.

Ava's secure intelligence architecture ensures that buyer interaction data and competitive insights remain private to your organization, enabling you to continuously improve customer experiences without contributing to competitor advantages.

Elevating Enterprise Buyer Expectations

As AI continues to redefine customer expectations in B2B sales, Vivun remains focused on one truth: if your AI can't reason, it can't sell. With Ava's upgraded intelligence and new avatar modality, prospects now experience sales interactions that feel more like trusted advisory relationships—with an AI teammate who understands their business context, anticipates their questions, and provides intelligent guidance that accelerates their decision-making process rather than adding to their evaluation burden.

For customer experience leaders focused on improving buyer satisfaction and reducing sales cycle friction, Ava represents a new paradigm where AI enhances rather than replaces human relationship-building, creating enterprise sales experiences that prospects actually enjoy.