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  • Wendy's
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    Thai Phi Le/CX Dive
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    Wendy’s wants good experiences to drive frequency as consumers pull back spending

    Customer satisfaction on orders were up significantly year over year, but it wasn’t enough to offset a negative quarter.

  • A person looks at the Pinterest app on their phone.
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    Chayantorn via Getty Images
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    Pinterest has ‘effectively become an AI-enabled shopping assistant,’ CEO says

    The platform is focusing on AI-powered visual search and product discovery, leading to cumulative gains across the business, CEO Bill Ready said.

  • A shopper walks down a grocery aisle
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    andresr via Getty Images
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    Stressed, bored and curious: How consumers are approaching food shopping right now.

    Shoppers don’t just want retailers to echo their economic anxieties — they want help discovering new food and beverages, the Kearney Consumer Institute found.

  • Two people sit on a stage with an Airbnb logo as the backdrop.
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    Myunggu Han via Getty Images
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    Airbnb charts AI-first path as it expands customer service agent

    “I think you can’t do travel planning without AI going forward,” CEO Brian Chesky said.

  • The buttons of the app Duolingo, surrounded by Dictionary, Vocabulary, Facebook on an iPhone screen.
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    stockcam via Getty Images
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    Duolingo went ‘AI-first’ and then came the consumer backlash

    CEO Luis von Ahn acknowledged that the company’s customer growth, while still impressive, was dampened by his AI commentary.

  • A graphic mural on the side of a Warby Parker depicts three colorful silhouettes of people with eyeglasses against an azure background.
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    Courtesy of Warby Parker
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    Warby Parker to end home try-on program as it focuses on stores, digital experience

    The eyewear company said the vast majority of the program’s users live within 30 minutes of one of the retailer’s 300 stores.

  • An image of Burger King restaurant in a new design
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    Courtesy of Burger King
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    Burger King, Tim Hortons see highest customer satisfaction in years

    The burger chain's customer satisfaction rose following improvements in areas like friendliness and order accuracy, while Tim Hortons’ focus on faster speed of service paid off.

  • A photograph of a red and yellow sign with a giant yellow "M" above a red box that says "McDonald's Billions Served."
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    Mario Tama via Getty Images
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    McDonald’s loyalty program is making progress, but executives see work ahead

    With the vast majority of U.S. consumers already visiting McDonald’s, CEO Chris Kempczinski sees loyalty-driven frequency as the key for sales growth.

  • A call center manager assists her team.
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    Wavebreakmedia via Getty Images
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    Bipartisan call center bill seeks to deter offshoring, disclose AI use

    The Keep Call Centers in America Act would limit access to grants and loans for companies that move customer service jobs overseas.

  • Facebook, Meta, Cambridge Analytica, SCOTUS
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    Justin Sullivan via Getty Images
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    Companies are charging for better customer support. But should they?

    From Delta Air Lines to Meta, a variety of businesses are testing tiered customer service. While it encourages loyalty in some industries, it can erode trust in others.

  • A sign is posted in front of a Taco Bell restaurant on May 01, 2024 in Richmond, California.
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    Justin Sullivan via Getty Images
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    Yum Brands turns to AI to aggregate social media, third-party reviews

    The Byte system of AI technologies is helping power advanced voice of the customer tools while improving the drive-thru experience, executives said on a Q2 2025 earnings call.

  • A customer works on a computer inside a Starbucks location.
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    Scott Olson / Staff via Getty Images
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    Starbucks sees a CX future in its coffeehouse roots. Is that enough?

    Though there are signs of improvement, the coffee chain is up against a changed customer base. The standards pioneered during its rise are now table stakes for any coffee vendor.

  • Etsy screenshots of its AI browseable tool
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    Courtesy of Etsy
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    Etsy bets on its app as declines persist

    The company’s ranking model has lost steam, so it is retooling its platform to leverage large language models and generative AI.

  • A person walks past a Wayfair store.
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    Scott Olson via Getty Images
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    Wayfair’s curated product program boosts customer satisfaction

    “The verified checkmark provides a guidepost for shoppers as they navigate our endless aisle, and the response from customers has been very positive,” CEO Niraj Shah said.

  • Travelers line up in and airport, a window behind them shows a JetBlue plane.
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    Roman Tiraspolsky via Getty Images
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    JetBlue boosts customer satisfaction, says financial gains will follow

    “We believe that on-time performance and customer satisfaction are leading indicators for improved financial performance and that running a strong operation is essential,” CEO Joanna Geraghty said. 

  • A close up of a white logo that says Wing Stop with a neon green glow.
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    Courtesy of Wingstop
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    Wingstop eyes loyalty program pilot for Q4

    The fast casual chain will leverage learnings from 60 million digital customers as part of its upcoming launch to create a differentiated membership program.

  • Boxes move along a conveyor belt at an Amazon fulfillment center.
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    Justin Sullivan via Getty Images
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    Amazon zeroes in on delivery speed, pursues greater AI ambitions

    The digital retailer is sharpening its experience with faster delivery while rolling out Alexa+ to more users ahead of what CEO Andy Jassy sees as an AI-driven future.

  • Two planes on the taxiway.
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    Bruce Bennett via Getty Images
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    JetBlue, United joint loyalty program cleared for takeoff

    With approval from the Department of Transportation in hand, the two airlines plan to proceed with its Blue Sky program and roll out customer benefits this fall.

  • Interior of Manassas, Virginia, Sprouts
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    Peyton Bigora/CX Dive
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    Sprouts’ loyalty program commences national rollout

    Live at approximately 75 stores and fully implemented across its home state of Arizona, the specialty grocer’s program is on track to reach all stores by the end of October. 

  • The eBay logo is displayed outside company headquarters.
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    Justin Sullivan via Getty Images
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    Ebay CEO: AI ‘continues to fundamentally change’ customer experience

    Agentic commerce is a small part of the digital retailer’s business, but “it has a nice growth rate,” CEO Jamie Iannone said on a Q2 2025 earnings call.

  • People wait in line to check in for flights with their luggage.
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    Scott Olson via Getty Images
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    Southwest, after overhauling customer offerings, fails to see a ‘measurable’ impact

    The airline's passenger revenue fell, and executives acknowledged its Rapid Rewards loyalty program has not done as well as they would like.

  • White Castle
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    Courtesy of White Castle
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    White Castle offers robot delivery in Chicago with Uber Eats, Coco

    The slider chain said delivery robots may help it reduce parking lot congestion and speed up service.

  • An image of a white coffee cup on a table. The coffee cup hasa green logo for Starbucks.
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    Spencer Platt via Getty Images
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    4 takeaways from Starbucks’ customer experience plans

    The company is laying the foundations to make Starbucks “once again the gold standard in customer service” and is planning to revamp its loyalty program next year, CEO Brian Niccol said.

  • A Temu logo is on a laptop screen, with the app displayed on a smart phone.
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    Justin Sullivan via Getty Images
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    Temu doesn’t properly assess illegal products on its platform: EU Commission

    The fast fashion giant remains under investigation for allegedly addictive design features and a lack of transparent recommendation system.

  • A Starbucks worker holds a beverage.
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    Courtesy of Starbucks
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    Starbucks puts human connection at the forefront of new service strategy

    As the coffee chain prepares to deploy the Green Apron Service plan nationwide, it is building on an eight-week pilot across 1,500 stores.