AI & Automation


  • A Target storefront exterior
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    Dani James/CX Dive
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    Target introduces AI-powered photo search, review features

    The retailer is accelerating its AI capabilities to boost personalization and product discovery.

    By Tatiana Walk-Morris • Sept. 15, 2026
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    Teens start to trust AI recommendations more than friends, parents

    There's a generational shift among consumers as they bring AI into their purchasing process, according to a Mastercard report.

    By Tatiana Walk-Morris • Sept. 15, 2026
  • Trendline

    Top 5 stories from CX Dive

    The top stories from CX Dive look at customer experience trends, generative AI use cases and the components of a good tech stack.

    By CX Dive staff
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    Reliance on AI tools in decision-making can lead to risky CX business

    AI assistance is only as good as the data it’s grounded on; decisions based on any single data point or disjointed systems can create unintended friction points.

    By Sept. 14, 2026
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    Are AI-driven customer service cuts here to stay? Gartner predicts rehiring

    Between AI tools that fail to deliver and leaders miscalculating the cost dynamics of AI, companies are being set up for whiplash and will likely need to rehire some of the staff they laid off.

    By Sept. 11, 2026
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    CX workforce budgets take a hit as organizations increase AI spending

    However, organizations shouldn’t deploy AI to the detriment of the human agents, Gartner says. The two need to work in tandem.

    By Sept. 10, 2026
  • A Chewy website is displayed on a screen in front of a dog.
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    Joe Raedle via Getty Images
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    Chewy’s beta AI assistant is already solving common customer issues, CEO says

    Consumer-facing AI tools include Cai, a customer service chat assistant, and Callie, a voice AI that helps Chewy Vet Care locations confirm appointments.

    By Sept. 9, 2026
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    When websites aren’t in synch with AI assistants, trouble follows

    Repercussions range from customers switching brands to giving up on the purchase altogether, a Contentsquare survey found.

    By Sept. 9, 2026
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    Parradee Kiersirikul via Getty Images
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    Sponsored by Qualfon

    Better data decisions before the spend: Real-world results from predictive targeting and personalization

    See how data-driven targeting saved $600 thousand and generated $1.5 million in incremental sales.

    By Galina Petrenko • Sept. 8, 2026
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    Sponsored by Zoom

    How AI virtual agents are changing the resolution standard in the contact center

    AI virtual agents can now resolve issues end-to-end in the contact center — not just deflect them. Here's what resolution-first AI can mean for CX leaders.

    Sept. 8, 2026
  • A red and purple store display of Target's back to school assortment
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    Courtesy of Target
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    How AI is powering Target’s back-to-school push

    The mass retailer is utilizing AI for wish lists and recommended actions on its e-commerce site as it works to introduce more personalization to improve CX.

    By Dani James • Sept. 4, 2026
  • AI
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    Fewer than 25% of enterprises have scaled AI successfully

    Not knowing how to measure a project’s success or when to shut them down can keep companies from finding success, Gartner data found.

    By Paige Gross • Sept. 3, 2026
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    Dani James/CX Dive
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    Retailers bet on AI for customer experience, ‘smart’ shopping

    Large retailers are using AI to enhance supply chain operations and tailor customer offerings, the companies said on Q2 earnings calls.

    By Paige Gross • Sept. 2, 2026
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    William Thomas Cain / Stringer via Getty Images
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    Customer service AI implementations have a knowledge problem

    Only about one-third of organizations retain the customer context between systems AI needs to drive true customer service resolutions, a Talkdesk survey found.

    By Aug. 31, 2026
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    Permission granted by Crescendo
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    Sponsored by Crescendo

    The customer experience stack was built for humans. AI changes everything.

    AI is changing who does the work in CX. The architecture underneath it needs to change, too.

    By Andy Lee, CEO of Crescendo • Aug. 31, 2026
  • Front view of a Best Buy store in Milpitas, California, on Feb. 20, 2024.
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    Best Buy emphasizes expert support with AI shopping assistant

    Rolling out in phases, Ask Blue can answer shopping questions or guide users to customer support as needed.

    By Aug. 27, 2026
  • A Williams-Sonoma store with a customer walking by.
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    Joe Raedle / Staff via Getty Images
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    Williams-Sonoma AI assistants drive customer engagement — and conversions

    Customers who use Olive, Williams Sonoma’s AI agent, convert at three times a higher rate than those who do not.

    By Aug. 27, 2026
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    Sponsored by Genesys

    From AI ambition to CX results: Watch Genesys Xperience 2026 live

    See how CX leaders are moving agentic AI from vision to measurable results at Xperience 2026.

    Aug. 26, 2026
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    Customers still want access to a human in customer service

    While half of customers say their customer service interactions are easier when companies use generative AI, 9 in 10 want the option to speak to a human, Gartner finds.

    By Aug. 25, 2026
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    AI agent headcount triples in 15 months: Salesforce

    The software vendor’s research finds organizations are deploying agents in under two days, even as ROI remains elusive.

    By Nidhi Sharma • Aug. 21, 2026
  • A person holds a smartphone with an AI chatbot app on its screen.
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    Getty Images
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    Only one-quarter of AI customer service use cases produce ROI

    Customer service teams are increasing investments in the technology even as economic value remains elusive, Gartner finds. 

    By Aug. 17, 2026
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    Sponsored by Zoom

    Beyond the bot: How AI-powered workforce engagement is redefining the contact center

    AI turns contact centers from bot deflectors into resolution machines — smarter agents, better outcomes.

    Aug. 17, 2026
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    Retrieved from Schnuck Markets on August 13, 2026
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    Schnucks beefs up its digital tools for shoppers

    The grocer’s customers can now use an AI tool on the app and website as well clip digital coupons directly from its revamped, interactive weekly ad.

    By Catherine Douglas Moran • Aug. 14, 2026
  • A smartphone-sized black device with the words AI agent inscribed in blue, red and pink.
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    AI adoption in CX is accelerating, but few projects produce value

    While 70% of CX practitioners say their organization has adopted AI in CX, only a fraction are seeing a return on investment, Forethought AI Agents by Zendesk’s Antoine Nasr said.

    By Aug. 14, 2026
  • An image of a phone with apps including Etsy, Temu and Amazon.
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    Etsy pins growth hopes on personalization following mixed quarter

    The marketplace, which reported a net income loss and plans for layoffs, is still struggling with user growth and purchase frequency.

    By Aug. 12, 2026
  • Target Retail Store Westfield
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    jetcityimage via Getty Images
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    Target taps Lowe’s executive as first chief AI officer

    For Chandhu Nair, collaboration will be essential as the retailer focuses on how technology can elevate user experience.

    By Nicole Laskowski • Aug. 12, 2026