Albertsons continues to bolster loyalty offerings

All of the grocer’s loyalty program members can now get extended free trials of Uber One, giving them access to free delivery, cashback and more discounts.

By Peyton Bigora • Nov. 14, 2025

Snipes courts Gen Z with a value-focused loyalty program

The program is designed to offer a clear value proposition alongside financial flexibility, according to Snipes U.S. CMO Kelley Walton.

By Bryan Wassel • Nov. 12, 2025

Lyft, United connect their loyalty program perks

The partnership is the latest in a series of loyalty-focused updates Lyft has made to help it drive customer growth.

By Bryan Wassel • Nov. 6, 2025

Etsy’s OpenAI partnership is ‘an early foothold’ in generative AI shopping, incoming CEO says

The work with OpenAI is a bet on the future of the channel. Agentic visits represent “a small slice of e-commerce traffic,” but share is growing, Kruti Patel Goyal said.

By Kristen Doerer • Updated Nov. 6, 2025

Giant Eagle revamped its loyalty program. The results are in.

The grocer worked with Eagle Eye to expand the benefits and tiers of its platform, which has welcomed 53,000 new households since its relaunch.

By Catherine Douglas Moran • Nov. 3, 2025

OpenTable relaunches loyalty program

Diners unlock Gold status after completing six reservations during a 12-month period, gaining access to six-months free of Uber One and priority status for last-minute reservations.

By Julie Littman • Oct. 29, 2025

JetBlue grows satisfaction as CX strategy shows signs of success

Though the airline has yet to return to profitability since the launch of its JetForward turnaround plan, the carrier has seen improvements to NPS.

By Kristen Doerer • Oct. 29, 2025

American courts customers with premium experiences

While main cabin revenue has faltered in recent quarters, premium revenue has grown, and American Airlines is eager to meet the rising demand.

By Kristen Doerer • Oct. 27, 2025

Lyft adds free loyalty program to its subscription lineup

The rideshare company has found success with fee-based programs like Lyft Pink but sought to introduce a program without additional costs, CEO David Risher said.

By Bryan Wassel • Oct. 24, 2025

Wyndham debuts subscription program in latest loyalty play

The $95 per year Wyndham Rewards Insider platform offers cost savings “across nearly every aspect of travel,” including entertainment, via a new collaboration with Ticketmaster.

By Jenna Graber • Oct. 23, 2025

Cava ties gaming culture to loyalty rewards with Clix collaboration

A partnership with the pro Fortnite player centers on a Cava Pass Challenge that looks to drive more people to the chain’s newly revamped loyalty program.

By Peter Adams • Oct. 21, 2025

Bilt partners with Gopuff, lets members earn or redeem points with delivery orders

The rental property loyalty program’s newest partner joins a slate of existing ones, including Amazon, United Airlines and Hilton.

By Bryan Wassel • Oct. 20, 2025

Philz Coffee launches points-based loyalty program

Fresh off its acquisition by Freeman Spogli, the coffee brand is adding a new system meant to reward frequency and deepen consumer connections.

By Aneurin Canham-Clyne • Oct. 17, 2025

FanDuel rolls out a casino loyalty program

Members in the second tier and higher earn a portion of their net loss, the difference between what they won and lost with real money wagers, in the form of bonus casino credit.

By Bryan Wassel • Oct. 17, 2025

United is focused on winning brand loyal customers

The airline is investing over $1 billion annually in customer product enhancements across all cabins and classes of service, CEO Scott Kirby said.

By Kristen Doerer • Oct. 16, 2025

Albertsons’ loyalty program continues upward trajectory

Membership in the Albertsons for U loyalty program rose 13% year over year to 48.7 million people.

By Bryan Wassel • Oct. 14, 2025

Cava adds tiers, status matching to rewards program

Consumers who can prove elite status in select loyalty programs at other brands will be able to slot seamlessly into the higher tiers of Cava’s system.

By Aneurin Canham-Clyne • Oct. 14, 2025

Ahead of the holidays, consumer sentiment remains muted

Nearly 1 in 5 consumers are switching retailers — a tactic used mostly by younger generations, according to Wunderkind.

By Kristen Doerer • Oct. 10, 2025

Delta says its ‘relentless focus’ on customer experience pays off

The air line roared into the fourth quarter, reporting $15.2 billion in revenue, led by premium, corporate and loyalty.

By Kristen Doerer • Oct. 9, 2025

Citizens Bank rolls out student hub to increase customer engagement, loyalty

The bank rolled out a resources section on its website geared toward offering holistic, personalized advice and resources for its student customers.

By Kristen Doerer • Oct. 8, 2025

Dunkin’ changes its rewards redemptions, again

A Restaurant Dive analysis of new discount rates shows the coffee chain has largely made it more expensive to redeem items.

By Aneurin Canham-Clyne • Oct. 6, 2025

Loyalty falls globally as tariffs and rising prices pressure consumer pocketbooks

More than one-quarter of U.S. consumers said they can “no longer afford to be loyal” due to tariff-caused price hikes, SAP Emarsys found.

By Kristen Doerer • Oct. 6, 2025

Krystal launches first loyalty program

Consumers will earn 10 points for every dollar spent, as the QSR brand looks to drive frequency and increase check.

By Aneurin Canham-Clyne • Oct. 2, 2025

Jimmy John’s moves to points-based rewards

Switching from a surprise-and-delight program to JJ Rewards could help drive frequency and incentivize the chain’s most loyal guests.

By Aneurin Canham-Clyne • Sept. 30, 2025

When money is tight, how do gyms and salons encourage loyalty?

“Loyalty and growth go hand in hand: When clients feel looked after, they stay, and they bring their friends,” Playlist’s Brian Fields said.

By Kristen Doerer • Sept. 30, 2025