Bryan Wassel
ReporterBryan Wassel is a reporter for CX Dive and helped launch the publication in 2023. Prior to joining Industry Dive, Bryan covered the retail and grocery industries for publications including Retail TouchPoints and The Food Institute. He grew up in New Jersey and currently lives in Philadelphia.
364 articles by Bryan Wassel
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Should companies tie NPS scores to employee bonuses?
April 30, 2025 -
Uber becomes Delta’s latest loyalty program partner
April 28, 2025 -
Google keeps feedback, experience top of mind as it expands AI search
April 25, 2025 -
Chipotle wants its workers to smile for customers
April 24, 2025 -
Traffic, out-of-stocks contribute to falling store CX during peak times
April 23, 2025 -
Verizon plans AI-driven experiences as it fights customer churn
April 22, 2025 -
Consumers want swift customer service no matter the channel
April 21, 2025 -
How KFC’s customer listening program helps it nail the first experience
April 21, 2025 -
Generational needs in apparel CX can be met by common store design principles
April 18, 2025 -
Albertsons credits app experience, loyalty for digital sales boost
April 16, 2025 -
Rent the Runway rethinks customer service approach
April 15, 2025 -
Online shopping brings convenience but lacks joy
April 15, 2025 -
How third-party conversational AI could upend customer service
April 14, 2025 -
Consumers say product discovery is key to better shopping experiences, survey finds
April 11, 2025 -
Customers want easier search experiences
April 11, 2025 -
Investments in convenience pay off for Sam’s Club
April 9, 2025 -
Dave & Buster’s overhauls its remodel strategy as sales continue to fall
April 8, 2025 -
Amazon pilots AI app feature that can buy items from third-party sites
April 7, 2025 -
5 CX experts on how leaders can tackle tariff challenges
April 4, 2025 -
Nearly half of US consumers use AI tools when shopping online, study finds
April 4, 2025 -
How Applebee’s designed its customer insights program
April 2, 2025 -
Travel perks can spice up loyalty, but customers still seek financial benefits
April 2, 2025 -
David’s Bridal CEO on transforming the brand experience for today’s brides
April 1, 2025 -
Why Shake Shack’s parent company ties employee experience to CX
March 25, 2025 -
4 experts on the role of generative AI in CX
March 24, 2025